Cover: In formulating my rough draft, I used my template plan and inserted subtexts and photos to make it look more like a cover design. I followed the plan and inserted the cover model in the center of the page. I planned on having it around waist up and his head covering a part of the title. Once I did that I followed the template on where and what to put on the subtexts. Some of them are headlines with summaries, others are main article headlines, others are featured articles and some are encouraging quotes to the audience reading. I decided on changing my plan on a white background to a light grey background because it added some color dimension and also made the whole page 'pop' more. I chose the subtexts and headlines to be centered around the colors of pink, white and a grey-black. I made that decision because in the magazines I researched, the subtext's colors always matched the model. The model has on a shirt with pink and black, the colors representing Fresh Kitchen, so I made the surrounding colors match. I varied the fonts, sizes and colors of the words surrounding the cover model. I did this because it is whats done in the magazines I researched, but also because it helped the cover stand out and bring attention to it. The variety also helped represent the purpose of the magazine and bring out it's Sarasota features. I chose to place the subtexts in the spots chosen because it is what I previously planned on doing and it was following what is normally done in health and fitness magazines.
Table of contents: For my table of contents, I followed my template but also changed the format and added pictures and a encouraging quote at the bottom. After I chose the two pictures I wanted to use from my scouting locations plan, I inserted them into the template and ended up moving my words to from the right of the page to the top half of the page. I did this because in order to fit the picture I took, the words had to move above and to the side. This also helped make the picture more relevant and noticed. I ended up inserting my second picture in the place I planned it to, on the top right next to the title. This format I found common in many magazine table of contents. This picture helped show its relation and inclusion of Sarasota. The picture of the girl running helped show younger age group audiences and a visual representation of the active life we are encouraging to our readers. And finally, I added an encouraging quote at the bottom of the page. I ended up having a small amount of white space at the bottom and found it fit to add a quote, which is also a technique I have seen done in magazines researched. I chose 'Get Fit TODAY!' because it helps show the readers that if they read this issue and take some action, they can become healthy and fit in a short amount of time. I chose the font and color of blue because it matched the color design of the rest of the page, which in turn helped tie the whole page together.
Article: I didn't have a whole lot of planning for the two-page article. I had always known I wanted around 3-4 pictures, a large title on the top half of the first page, and two columns of words on the first page and 3 columns on the second. I chose a plain black color and basic font for my words to make the article easy to read and follow. I added the 3 pictures because of my planning from the scouting locations blog. I chose to have one on the front page and 2 on the second to help provide visual representation of what I was describing in the article. I added captions under the pictures to help show the reader what the picture is and how they can go to Fresh Kitchen while living in Sarasota Florida. I chose a bold pink font and color for the title to tie into the pink and black color design, but also to help the title stand out to the readers and desired audience.
I believe all the planning that came into this and the final decisions made helped contribute to this rough draft. All the changes and/or decisions were all for audience and desired social groups, but also to help bring in the sole purpose of the magazine.
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