Distribution Research- Digital (Self Magazine)

Self Magazine is a wellness magazine that I had previously researched, that has a very similar target audience. For distribution of their magazine, back in 2016, Self magazine switched from both digital  and traditional distribution to only digital. They distribute on their website, Self.com, focusing on service, inclusivity and community. They now feature several wellness based celebrities as their exclusive digital contributors to grow their audience and apply to their "body positivity" goal as a magazine. They distribute their magazine monthly with new issues covering everything related to wellness and more. Self.com also includes ways to subscribe to their online magazine or sign up for their newsletter. Through this, self magazine can distribute their magazine via email or digital notifications to let readers know when there is a new issue out and how they can find it on their website. As a way to digitally distribute their articles, not through their website, Self magazine features articles and topics of their new issue through social media. They will post on their Instagram, Facebook, Twitter or Pinterest and discuss their recent articles or pressing issues, regarding wellness, that are featured in their recent issue. From the distribution through social media, they will include links to their website to view the full article and any other articles that may catch their interest. These are all techniques I would like to use when I digitally distribute 'Sota Wellness. I would like to distribute specific articles and recent magazine issues through our own personal website, called 'SotaWellness.com. To grow my audience, I will distribute articles and topics featured in recent issues through social media posts. I would also like to have my own Snapchat story, where people who use Snapchat can subscribe to my magazine story where featured articles would be located. Through my own website and social media distribution, 'Sota Wellness will grow its audiences and readers.